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Home News & Views The Web Time to Remember: The Cluetrain Manifesto
Time to Remember: The Cluetrain Manifesto Print E-mail
News & Views - The Web
Written by Evgeni Leshtanski   
Sunday, 16 August 2009 16:18
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Paul Fabretti has reminded me of the nice Slideshare presentation of the Cluetrain Manifesto's 95 theses by tecorporation. I am pleased to embed this presentation in this blog as well.

Undoubtedly the Cluetrain Mainfesto (full title: The Cluetrain Manifesto: The End of Business as Usual) remains an influential piece of writing which needs to be revisited often. Also, as more and more people are embracing the social/new media instruments they must get themselves acquainted with "the seminal work of the Internet age" (Jeff Jarvis).

For the uninitiated you can read the entire original book online for free at the Cluetrain Mannifesto website.

The 2009 Tenth Anniversary Edition in book format has a new introduction and chapters in which the authors consider the book's reception and the future of Cluetrain.

The Bulgarian translation of the 95 Cluetrain theses have been published by the MTR Design Team back in 2006.


Evgeni Leshtanski
Written on Sunday, 16 August 2009 16:18 by Evgeni Leshtanski

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